Top 5 episodes and topics in 2018: AI, Communication skills, China, Blockchain, and Nurses
1. F013 What to expect from artificial intelligence in healthcare in the next 10 years? (Sally Daub, Enlitic)
At the moment, the use of AI is highest in the field of medical imaging and diagnostics, drug discovery and therapy planning, but Accenture predicts that by 2026 150 billion US dollars could be saved annually due to applications to robot-assisted surgery, virtual nursing assistants, followed by administrative workflow assistance, fraud detection and dosage error reduction, to name the first few areas with most significant savings.
“AI will bring a power shift in the consumer/payer/provider mix as consumers will take more and more control over their health and health care,” says Sally Daub, the CEO of Enlitic – the US startup using deep learning to distill actionable insights from billions of clinical cases and help doctors leverage the collective intelligence of the medical community.
2. F014 Big data, AI, and the meaning of communication skills in digital health (John Nosta, Nostalab)
“Most companies are obsessed with the notion of patient-centricity. All the CEOs and marketers say everything we do; we do for the patient. So they go through the traditional value ladder – take a feature of their product and ladder it up to a value. The consequence is that the value becomes the same for every company and every product,” observes digital health opinion leader John Nosta.
Understand what your point of difference is. Articulate single-minded visions. Create sharp, single-minded positioning statements. Don’t create bundles of benefits no one will remember.
3. F012 How advanced is China in digital health? (Miranda Gottlieb, Bay McLaughlin)
While the privacy policies regarding personal data gathering and analysis are getting more restrictive in the West, China is not trying to catch up. The Chinese government is interested in all sorts of data. As long as companies feel comfortable with giving the government access to the company’s serves and patient data, China can be a good development environment.
In episode 12 Miranda Gottlieb talks about the formal structure of Chinese healthcare, followed by thoughts on clinical trials, use of technology and very stigmatizing attitude of the Chinese government towards mental health issues. Bay McLaughlin shares his views on business in China, what the West can learn, and how to enter the market.
4. F020 Blockchain, value of data, and the role of legislation with adoption (Ray Dogum, Health Unchained)
By October 2018, there were more than 150 projects applying blockchain to various healthcare issues, many of them in the public eye due to the boom of crowdfunding efforts with cryptocurrencies in the so-called ICOs (Initial Coin Offerings).
For the patients, blockchain brings hope that they – not only the IT vendors or the pharma industry – could own their medical data and profit from it.
According to Ray Dogum’s observations CEOs of blockchain startups share a lot of optimism, however, many of them seem to lack the knowledge about the healthcare complexity. At the moment, very few projects can show minimum viable products, but this simply proves the technology is in the early stages marked mostly by research.
The potentials, however, are still there.
5. F017 How are nurses shaping healthcare? (Shawna Butler, Singularity University)
Nurses and midwives account for nearly 50% of the health workforce. Despite their significance in the healthcare system, they are often overlooked, especially when talking about innovation.
Shawna Butler is a nurse entrepreneur who has dedicated her career to improving healthcare through nursing. She is part of the Exponential Medicine team at Singularity University. Shawna likes to say that we have been spelling the word “entrepreneur” the wrong way, as is should be spelled EntrepreNURSE. Her clinical nursing experience includes emergency, cardiac, critical care, international medical flight transport, and workplace wellness.